PivotLink’s customer success is the focus of IDC’s document, “Buyer Case Study: Apparel Manufacturer and Wholesaler Analyzes Retail Performance with Business Analytics-as-a-Service Offering.” The case study illustrates IDC’s opinion that:
“Business analytics software as a service (SaaS) continues to attract buyers with little or no previous analytics software experience.”
This IDC Buyer Case Study highlights a multi-billion dollar apparel manufacturer and wholesaler using business analytics via SaaS:
- why the technology was chosen
- details about the customer’s experience
- lessons learned
The organization set out to improve insight into how products were performing after they were sold into the retail channel. The retail floor space management department was tasked with collecting and aggregating this information and providing intelligence back to the regional sales offices to support the retailer accounts they managed. Synchronizing each retailer’s product sales information was a highly manual, time-consuming process.
Read full details here.