Posts Tagged ‘Business Intelligence’

New BI transforms market, study says

May 5th, 2010

qgallivan

The PivotLink team noticed a profound shift in customer requirements for business intelligence solutions more than two years ago. At that time, businesses started turning away from traditional, on-premise BI systems and began deploying alternative solutions to harness the burgeoning amounts of data housed in internal systems and the Cloud. Many organizations, like VF Corporation – Asia, turned to PivotLink to augment their legacy on-premise BI systems with new solutions that are affordable, secure, and quickly deployed in the Cloud.

CIOs and line-of-business executives also told us they needed to change the way they worked. Business users yearn for instantaneous insight into their business and the ability to manage dynamic market changes without burdening IT, while IT wants to focus more on the strategic direction of BI environments and less on building ad-hoc reports. For some time, we’ve called this emerging market trend “The New BI.”

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How to Select Integration Partners, the DMA Way

April 14th, 2010

dykeh

Just a quick post following the Computerworld SaaScon 2010 conference in Santa Clara recently …

I was very pleased by the extremely bullish outlook on cloud computing voiced at SaaSCon, especially by representatives from some of the larger companies. More than one speaker indicated that the market has reached a tipping point, where the maturity of services and software offered, combined with the current economic climate, are making the cloud much more attractive to large companies. Some, like Bob Sala, CEO of Distribution Marketing Advantage, stressed that moving to the cloud is now a strategic imperative. (more…)

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What’s Happening at the Outdoor Retailer Winter Market Show?

January 18th, 2010

terie

PivotLink will be exhibiting and presenting at the Outdoor Retailer Winter Show in Salt Lake City, Utah this week – January 21st -24th.

Retail automation systems combined with data from the web are yielding more information than ever. On Thursday, January 21, 2010 PivotLink and the North Face will present a session entitled Retail Analytics – How to Get the Numbers That Matter. Sarah Jones, Retail Floor Space Management Manager at the North Face, will discuss how she uses PivotLink’s On-demand Retail Analytics and Reporting solution to turn mountains of data about customers, merchandise and operations into knowledge that provides blue sky visibility into what sells, to whom, why and empowers the North Face to stay ahead of the pack.

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Its That Time of Year …Dreamforce ‘09 is Here

November 17th, 2009

terie

The PivotLink Marketing team has been busy getting ready for Dreamforce. As the conference kicks off, we wanted to invite our readers to meet the PivotLink team and our customers and find out how we’re helping them turn Salesforce.com data into actionable insights and how to make that information relevant to other areas of the business.

  • Our CMO Dyke Hensen will be speaking on, “Using Lead Nurturing and Scoring to Deliver More and Higher-Quality Sales Leads”, Wed Nov 18 at 3:30 PM.
  • Drop by booth #1012 for a demo and talk Sales Analytics, KPIs, On-demand BA, Data Integration.
  • Join us for a drink at the Marketing Cloud Party on Thursday night at the St. Regis  from 6-8 PM

We’ll also be making a big announcement at the conference, so stay tuned for the scoop !

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Interesting Outcomes from the TDWI Conference in Orlando

November 11th, 2009

terie

There were a few interesting outcomes from the TDWI conference last week in Orlando, Fl. Noticeably it had a much higher attendance than the spring conference – a sure sign organizations are looking at BI to guide them out of the recession and manage in the new normal. Judging from the number of visitors we had at the PivotLink booth, I’d say that people are eager to learn about new ways to deploy analytic capabilities more broadly in their organizations; either leveraging existing data warehouse initiatives or rapidly adding business analytic tools without the traditional overhead and costs.

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Dynamic Insight and Decision-making Becomes the “New Normal”

November 5th, 2009

qgallivan

As companies continue to focus on managing costs and capital in these challenging economic times, the need to turn reams of data into actionable business insight has never been more imperative. Business leaders are now challenged to get more productivity from the same or fewer amounts of people resources as well as manage inventories and demand forecasting to the highest level of accuracy. As companies plan growth strategies to take advantage of the future economic recovery, their efforts will be guided by dynamic, granular insight from across the business. Using that information to make decisions at the speed of business will become the “new normal” in a post-recession economy.

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Selecting SaaS Business Intelligence: A Response to Forrester Analyst Boris Evelson

October 27th, 2009

dykeh

We’re always on the lookout for tools that help customers understand the value of cloud-based business analytics. If you’re considering bringing SaaS BI into your organization, we highly recommend you check out this post from Forrester Research analyst Boris Evelson on the Forrester Blog for Business Process & Applications Professionals. In “BI SaaS Vendors are Not Created Equal,” he provides a valuable framework for evaluating vendors before you invest.

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On-demand BA Defined

October 23rd, 2009

chingw

BA is not a new acronym. It is short for business analytics. On-demand business analytics (BA), however, is new and I want to give you PivotLink’s perspective on why on-demand BA is becoming increasingly relevant to business users and organizations across industries.

Business Intelligence (BI) initiatives have been high on enterprise IT’s priority list for decades.  There are countless on-premise BI tools in the market today.  In spite of all the advances in hardware and computing capability, BI implementations continue to be the most challenging IT projects, filled with broken promises, low user adoption and poor ROI.  Instead of creating an enterprise-wide view of the business, current practices typically result in a proliferation of complex information silos that are hard to build and maintain.  Worse yet, they become the very source of information bottleneck and the dreaded multiple versions of the truth problem that they are supposed to fix.  Instead of helping IT to deliver timely and accurate information to decision makers, they become a significant source of distraction for precious IT resources and CAPEX.

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